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PhoneBurner Lift-Up

PhoneBurner Lift-Up

Bailey Hubbard from Phoneburner (dialer) reached out. He’s way ahead of
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OKRs for SDR Leaders

OKRs for SDR Leaders

OKRs are like pineapple on pizza. Some love em. Some not so much. I used to be that guy on all hands with a long list of tasks (not OKRs). Anxious. Talking a million miles an hour.
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Episode 6 - Podcast Panning

Episode 6 - Podcast Panning

Podcasts are packed full of personal prospecting gold. It's the best way to get to know your buyer. Listening takes time but so does a meeting with you.
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Episode 5 - Vendor Reciprocation

Episode 5 - Vendor Reciprocation

Your business spends with a bunch of vendors. Why aren’t they spending with you
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Episode 4 - Comparative Adjectives

Episode 4 - Comparative Adjectives

Comparative adjectives compare two people or things to help us describe other things. Here we compare a buyer's job-to-be-done with buyer personalization (a big achievement for example) to shine a light on the problem your product or service solves.
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SDR - hidden costs of dodumbthingsfaster prospecting

SDR - hidden costs of dodumbthingsfaster prospecting

I swear this comes from a good place. Saw a post the
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Episode 3 - Permission Slap

Episode 3 - Permission Slap

An antidote to a pitch slap? Use 1-1 buyer and/or 1-many business research with a super soft permission-based offer in a LinkedIn connection request. Bit like a cold-call opener.
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SDR - Increase inputs or Increase quality? Can't do both

SDR - Increase inputs or Increase quality? Can't do both

SDRs, you’ve got two options. Tricky to do both: Increase inputs.
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SDR Leader - To autonomy or not to autonomy?

SDR Leader - To autonomy or not to autonomy?

SDR Leaders. Just a thought. Perhaps SDRs wouldn’t see their job
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SDR - you'll die if you keep eating Mcdonald's

SDR - you'll die if you keep eating Mcdonald's

You know that feeling when you have a fantastic meal? Taste. Ingredients.
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What is personal prospecting?

What is personal prospecting?

Simply put it’s prospecting that’ll never be replaced by AI, automation or more ad spend.
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Episode 2 - Be Punny (1-many)

Episode 2 - Be Punny (1-many)

Use puns about your buyer's brand identity in written copy to stop the scroll and if you're lucky cause a chuckle. Most effective when written because it gives your buyer a few extra seconds to catch on.
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