PhoneBurner Lift-Up
Bailey Hubbard from Phoneburner (dialer) reached out.
He’s way ahead of
OKRs for SDR Leaders
OKRs are like pineapple on pizza. Some love em. Some not so much. I used to be that guy on all hands with a long list of tasks (not OKRs). Anxious. Talking a million miles an hour.
Episode 6 - Podcast Panning
Podcasts are packed full of personal prospecting gold. It's the best way to get to know your buyer. Listening takes time but so does a meeting with you.
Episode 5 - Vendor Reciprocation
Your business spends with a bunch of vendors. Why aren’t they spending with you
Episode 4 - Comparative Adjectives
Comparative adjectives compare two people or things to help us describe other things. Here we compare a buyer's job-to-be-done with buyer personalization (a big achievement for example) to shine a light on the problem your product or service solves.
SDR - hidden costs of dodumbthingsfaster prospecting
I swear this comes from a good place. Saw a post the
Episode 3 - Permission Slap
An antidote to a pitch slap? Use 1-1 buyer and/or 1-many business research with a super soft permission-based offer in a LinkedIn connection request. Bit like a cold-call opener.
SDR - Increase inputs or Increase quality? Can't do both
SDRs, you’ve got two options. Tricky to do both:
Increase inputs.
SDR Leader - To autonomy or not to autonomy?
SDR Leaders. Just a thought. Perhaps SDRs wouldn’t see their job
SDR - you'll die if you keep eating Mcdonald's
You know that feeling when you have a fantastic meal? Taste. Ingredients.
What is personal prospecting?
Simply put it’s prospecting that’ll never be replaced by AI, automation or more ad spend.
Episode 2 - Be Punny (1-many)
Use puns about your buyer's brand identity in written copy to stop the scroll and if you're lucky cause a chuckle. Most effective when written because it gives your buyer a few extra seconds to catch on.